Web analytics setup

We set up analytics for e-commerce and SaaS products using different tools: Amplitude, Google Analytics 4, Mixpanel, Yandex Metrika.

End-to-end analytics 

Matching acquisition and retention costs together in order to understand the role of each channel. Building attribution models based on your business model and customers' behavior. 

Conversions analysis

Build your customer's behavior picture in the following dimensions: device type, country, customer journey, acquisition source. Based on cohort analysis and backward analysis give advice about potential points of growth.

Data warehouse setup

Building data warehouses and getting all your data in one place by setting up ETL processes from different sources: ads networks, CRM, analytical systems, etc.

A/B test setup

Calculating and preparing A/B/N tests with marketing teams (landing page, CTA, title testing)Support with serverside A/B/N test building for product teams.

Dashboard building

Visualize significant metrics for your teams with dashboards in Google Data Studio.